Lino

Lino is a global wholesaler known for its natural decorative materials, ranging from wreaths and dried flowers to seashells. These unique products are supplied to well-known chains such as Intratuin. Roy Jongeneel, who has been with Lino for over five years as part of the sales team, shares how their partnership with Berkman Forwarding has ensured smooth and seamless logistics since 2008. "At Berkman, you're never just a number. Their service is personal and reliable. They understand our business well and completely take the burden off our shoulders when it comes to imports," says Roy. 

The connection with Berkman began through a local network in Alblasserdam, and the collaboration clicked immediately. "We mainly import from Asia and decided to give Berkman a try. It was a great fit from the start, and since then, they've handled many of our containers from Asia," Roy explains. From coordinating with suppliers in China to managing customs clearance in Rotterdam, the Berkman team provides comprehensive support. 

Efficient and reliable import services

For Lino, direct communication and personalized attention from logistics partners are essential, and this is exactly where Berkman excels. "Whether it's an urgent shipment or a routine container, we can always call and get answers right way," Roy says. "Our contact, Patricia, always finds a solution, and if she doesn't have one immediately, she looks into it for us. When we say something is urgent, we know they'll take it seriously and act quickly." 

Another major advantage is Berkman's focus on customs codes and documentation. "With new products or items that require specific classifications, you need to be careful. Berkman double-checks everything and prevents potential issues," Roy notes. This attention to detail and meticulous oversight ensures that Lino's logistics process runs smoothly and without unnecessary concerns. 

Flexibility and tailored solutions

The collaboration with Berkman also gives Lino the flexibility to adjust its routes as needed. By discussing current transport rates regularly, Lino can make informed decisions. "Container prices can fluctuate due to global events like the Suez Canal blockage. Berkman updates us every two weeks on price trends, which allows us to proactively inform our own customers," Roy explains.

Digital tools with a personal touch

Berkman provides a digital dashboard that Lino's team uses daily. "My colleague uses it frequently and finds it incredibly practical. It gives a clear overview of everything," says Roy. "This platform provides instant insights into shipment statuses and key details like arrival times, saving time and enabling precise planning."

A long-term, trusted partner

"Berkman visits us annually to stay up-to-date with our business and our unique logistical needs. That level of involvement is rare and shows they truly understand what we do," Roy shares. "For Lino, the relationship with Berkman is a stable foundation we can rely on, whether we're scaling up or navigating a dynamic market. We don't even consider switching to cheaper alternatives because Berkman's personalized service truly sets them apart."

Seamless logistics, down to the last detail

Roy summarizes Berkman's value as "personal service, proactive thinking, and extra care with customs clearance." He elaborates: "Thanks to Berkman's dedication and flexible solutions, Lino can focus on its core activities, confident that the logistics process is in expert hands. Berkman ensures everything is meticulously handled, giving us peace of mind and complete trust."

Want to learn more?

Curious how we can make your imports from Asia smoother, simpler, and more transparent? Find out more about our services here.